Project Breakdown

Winner – Best Use of Social – The Drum DADI Awards 2017


To launch the new Samsung Galaxy S8, we looked to create a launch video which would cut through the usual tech reviews around release date. Partnering with the infamous Chicken Connoisseur, we looked to bring a little Carphone humour to the review. Racking up 1 millions views within 70 hours and currently sitting at 2.6 million views on Facebook alone. Picking up plenty of press along the way, such asĀ The Drum.